The System of Rice Intensification (SRI) gained the attention of CIIFAD in the mid-1990's when Tefy Saina, an NGO in Madagascar, demonstrated high yields with management techniques that required less water and seeds as well as fewer purchased inputs than conventional rice production practices. Spearheaded by Norman Uphoff, a former CIIFAD director, the SRI Group at Cornell facilitates research, global market development and information sharing through conference/workshop support and presentations, maintenance of a global SRI website, and facilitation of two listservs anchoring a robust community of practice that includes researchers and practitioners in over 30 countries. Visit the SRI website: http://www.ciifad.cornell.edu/sri/.